Context
The Truth and Reconciliation Commission
[2008-2015] documenting the history and lasting impacts of the Canadian Indian residential school system on Indigenous students and their families
Research Questions
The main goal is to figure out if there is already sufficient effort to track the CTAs.
Finding Answers
To answer my questions I broke down my research to 3 steps
Research
Findings about Tracking
Some trackers indicate status through terms such as “in progress,” and “step taken.” But as Yellowhead Institute states, these terms “tend to give a false sense of advancement without meaningful structural or policy changes in the areas of reconciliation.” To address this, similar trackers were referenced.
Potential Solutions
These trackers offer qualitative assessments of progress. They suggest that an action in progress doesn’t necessarily mean that it sufficiently meets the required standards. These findings form the basis for the final solution.
Target Audience
Primary: The TRC targets specific entities across all 94 calls to action depending on their specific contexts.
Additional: In recent years, corporations have been including reconciliation efforts as part of their quarterly or annual reports.
Solution
The final design solution is a website named 94+.
The plus carries two meanings:
The plus carries two meanings:
Colors
Orange was chosen for the significance it carries in Indigenous culture.
Brand Typography
The font was chosen for its low contrast to match the geometric nature of the logo.
Product Typography
FF Meta was chosen for its extensive library of fonts and for its suitability for working with numbers.